Chief Executive Officer

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Dr. Erakal Goodman, CBHCMS, MBA, PhD, serves as the Chief Executive Officer of New Breed Creation Life Center, where she leads with a dynamic blend of visionary leadership, clinical expertise, operational excellence, and compassionate service. With more than 25 years of experience spanning behavioral health, substance use treatment, integrated primary care, nonprofit administration, and community development, Dr. Goodman has dedicated her life’s work to creating transformative systems of care that empower individuals, strengthen families, and restore communities.

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Dr. Goodman began her journey with New Breed Creation Life Center as Chief Operations Officer, working closely alongside the organization’s founder and former CEO, Dr. Enola Johnson, to advance the organization’s mission and expand its impact throughout the Jacksonville community. Following Dr. Johnson’s retirement in August 2025, Dr. Goodman assumed the role of CEO, bringing with her decades of hands-on leadership experience across clinical services, program operations, compliance oversight, strategic planning, workforce development, and community engagement.

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Throughout her career, Dr. Goodman has been recognized for her ability to bridge compassionate care with innovative leadership. Her experience ranges from direct counseling and crisis intervention to the development and oversight of large-scale behavioral health initiatives designed to address mental health, substance use disorders, homelessness, family instability, and health disparities among underserved populations. Under her leadership, New Breed continues to strengthen access to integrated and holistic behavioral healthcare while fostering strategic partnerships with schools, churches, healthcare providers, government agencies, and grassroots organizations.

As CEO, Dr. Goodman is committed to expanding New Breed’s reach and impact by advancing evidence-based care, strengthening community collaboration, and developing sustainable programs that address the evolving needs of children, adolescents, adults, and families. Her leadership philosophy is grounded in integrity, resilience, accountability, and service, ensuring that every decision remains centered on the dignity and well-being of those served.

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Beyond her executive leadership, Dr. Goodman is deeply passionate about inspiring hope, empowering others to overcome adversity, and helping communities break generational cycles of trauma and instability. She believes that true leadership is measured not solely by organizational success, but by lives transformed, families restored, and communities strengthened.

Through her vision, New Breed Creation Life Center continues to stand as a beacon of hope and healing — committed to helping individuals rise above challenges, discover purpose, and build healthier futures for generations to come.

Vice President/Chief Operating Officer

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Dyman Howard serves as the Vice President and Chief Operating Officer of New Breed Creation Life Center, where she provides operational leadership and strategic oversight in support of the organization’s mission to expand access to quality behavioral healthcare and community-based services. Known for her compassionate leadership style, strong work ethic, and commitment to service, Dyman plays an instrumental role in advancing programs that empower individuals, strengthen families, and improve community wellness.

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With a passion for serving underserved and vulnerable populations, Dyman is dedicated to breaking down barriers that often prevent individuals from accessing essential healthcare and supportive services. Her leadership focuses on ensuring that care is delivered with dignity, compassion, professionalism, and cultural sensitivity, while helping New Breed maintain operational excellence and community trust.

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As Chief Operating Officer, Dyman oversees daily operations, program implementation, staff coordination, and community engagement initiatives that support the organization’s continued growth and impact throughout Jacksonville and surrounding communities. She is recognized for her ability to foster meaningful relationships, encourage collaborative teamwork, and create supportive environments where both staff and clients can thrive.

In addition to her executive leadership role, Dyman has contributed extensively to youth and family-focused initiatives, outreach efforts, and behavioral health programming designed to address the unique challenges facing today’s communities. Her ability to connect with individuals from diverse backgrounds, paired with her dedication to service, has made her a respected advocate for community wellness and holistic care.

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Dyman remains committed to helping New Breed Creation Life Center continue its mission of providing hope, healing, and opportunity to individuals and families in need. Through her leadership, she strives to inspire positive change, promote resilience, and ensure that every person served feels valued, supported, and empowered on their journey toward wellness.

 

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Executive Assistant and Office Manager

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Brenda Celeste Washington serves as the Executive Assistant and Office Manager, providing essential administrative and operational support to executive leadership and the organization’s daily functions. In this role, she helps coordinate schedules, manage office communications, organize administrative processes, and ensure that staff members, clients, and community partners receive professional and courteous assistance.

Known for her dependability, attention to detail, and welcoming presence, Brenda is committed to supporting an organized, responsive, and compassionate workplace. Her dedication contributes to the organization’s ability to operate efficiently while maintaining the high standard of care, professionalism, and respect that every individual deserves.tional growth and employee wellness continues to contribute significantly to New Breed Creation Life Center’s impact throughout Jacksonville and surrounding communities.

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Corporate Compliance Coordinator and Project Director

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Shayla Pinkney serves as Corporate Compliance Coordinator and Project Director, supporting the organization’s commitment to ethical practices, regulatory compliance, quality services, and operational accountability. She assists with internal monitoring, personnel and program-file reviews, policy implementation, staff education, corrective-action follow-up, and grant-program oversight.

In her counseling role, Shayla provides compassionate, person-centered support within the scope of her verified education, credentials, and clinical supervision. Her dedication to integrity, documentation quality, and client-centered care helps ensure that individuals receive services in a professional, respectful, and supportive environment.

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 Licensed Mental Health Counselor 

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Ophelia Webb is a Licensed Mental Health Counselor who serves as Clinical Supervisor and Project Director. She provides clinical leadership, staff guidance, program oversight, and quality assurance to support the delivery of compassionate, ethical, and person-centered behavioral health services.

In her clinical leadership role, Ophelia supports counselors, case managers, peer-support professionals, and other members of the care team through consultation, clinical-record review, case coordination, and professional development. She promotes trauma-informed, culturally responsive, and recovery-oriented practices that respect each individual’s experiences, strengths, and goals.

As Project Director, Ophelia oversees program implementation, staff accountability, community partnerships, documentation quality, and progress toward established service and grant objectives. Her commitment to clinical excellence, collaboration, and continuous improvement helps ensure that individuals and families receive coordinated support that encourages healing, stability, independence, and long-term recovery.

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 Targeted Case Manager

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Marcus McNeil serves as a Targeted Case Manager, helping individuals and families navigate behavioral healthcare, community services, and other resources essential to their stability and well-being. Through individualized assessment, service planning, care coordination, advocacy, and consistent follow-up, he works to ensure that each person receives support tailored to their unique needs and goals.

Marcus is committed to building respectful, supportive relationships with the individuals he serves. He collaborates with healthcare providers, behavioral health professionals, families, and community organizations to reduce barriers to care and connect clients with appropriate medical, housing, employment, benefits, and supportive services.

With a person-centered and compassionate approach, Marcus empowers clients to strengthen their independence, improve their quality of life, and move toward lasting stability and recovery.